Análise da produção de caprinos e ovinos com o uso de app em dispositivos móveis no município de Serra Talhada – PE

Abstract

The aim of this work is to analyze the consumer profile of products and by-products of goats and sheep with the use of app on mobile devices. The survey was conducted between the months of March to June 2021 through interviews with a portion of 1.5% of the population of Serra Talhada - PE, which corresponds to 1296 people, this sampling was done randomly, regardless of the gender, ages and social status, at different times and dates. The Esy Research app was used on mobile devices, containing a questionnaire that served as the basis for interviews with consumers of meat, milk, and cheese from goats and sheep in the municipality. The data are published directly on the administrator's platform and after the mathematical and comparative structures are sorted, the absolute frequency and the relative frequency of the nominal variables are calculated, thus carrying out the descriptive statistical analysis, with the results being better presented in graphs. It was observed that the majority of respondents are of urban origin with 79.6%, and only 20.4% declared to be of rural origin. In relation to meat consumption, the survey showed that chicken came in first place, with daily consumption of (44.9%), beef (20.5%), fish (12.1%), goats (6 .4%), pork (8.1%), sheep (5.9%) and 2.0% choose other protein sources. It is also observed that 70.4% of respondents buy an average of up to 2 liters of milk per week, and 21.2% claim not to consume it, because they prefer powdered milk (50%), 16% fresh pasteurized milk , 27% in natura raw and only 5% consume long-life UHT milk (Ultra High Temperature). The cheese in turn 76.2% buy between 1 to 2 kg per week and 14.6% do not consume any type. The most consumed cheeses among the interviewees are the rennet type (67%), butter (22%). The mozzarella type cheese still obtained a percentage of 6% when compared to the others that have a low consumption. According to what has been presented, it is necessary to explore the opportunities of the consumer market for goat and wine production through a more active marketing of its nutritional value and potential for the preparation of its derivatives, in addition to the need to improve both the slaughter conditions and the increase in the supply of young animals, which need to be better used to meet the demand for quantity and quality, as well as in the training of producers and businessmen in the sector with regard to standardized cuts and exploration for the preparation of meat products, although some derivatives are already being marketed. In short, given the importance of this theme for the consumption of goat and sheep meat in the northeastern hinterland and in the world, it is expected that this work will have great relevance for others in the region.